Recharge with a Random Day Away

I’m snuggled under my favorite cozy blanket on the chaise in my sunroom. It’s a cloudy day but I’m enjoying the natural light that pours in from three walls of windows. I’m alternating writing this post with finishing a cloth art doll I started a week ago. I’ve been wanting to make cloth dolls (not … Continue reading Recharge with a Random Day Away

For the Love of Reading

One of the first books I can remember is one my father gave to me, called Little Raccoon and the Thing in the Pool, by Lilian Moore. It’s about a raccoon who, while going fishing, sees his own reflection in a body of water. But he doesn’t know it’s his reflection, and he becomes frightened of it. Each time he encounters the thing in the pool, he tries a different tactic to scare it away. Making a mean face, shaking his fist, etc. When he takes these actions however, the Thing does them right back at him.

The Healthcare Marketing Team as Strategy Partner

There is a common scenario playing out in many healthcare systems right now: initiatives abound, staffing is tight, and silos remain. For healthcare marketers in this scenario, tactical requests often pile in and marketing is frequently told about projects or initiatives after they’re already being implemented. In today’s healthcare environment, where outcomes matter more than ever, it’s imperative that as a leader, you position your team as strategy partners. For those of you who are fielding tactical requests more often than you are being asked to weigh in on strategic problems, I offer some advice on moving in a different direction.

The Fine Art of Perfectionism

I have never been a particularly patient person. I’ve been known to fast-forward to the end of a movie or read the last page of a book first, just so I will know the ending more quickly. I occasionally find myself wishing someone would ‘cut to the chase’ during a conversation. At the same time, … Continue reading The Fine Art of Perfectionism

Journal Gen X: Thelma and the Power of Connection

When I was a child, I spent a lot of time with relatives. I had many cousins, aunts, uncles, and grandparents. My parents would spend summers and holidays shuttling me and my brothers to various relatives’ houses to celebrate the cause of the day. Sometimes, it was just me who visited a relative, and I … Continue reading Journal Gen X: Thelma and the Power of Connection

Dear Leader: Where are You Going, and How Will You Get There?

When I first started as a leader, it was as a manager of a restaurant. This was a fantastic experience for me, and I found that I took to the role naturally, although I didn’t know at the time that leadership was what I was doing. It would be many years before I would understand … Continue reading Dear Leader: Where are You Going, and How Will You Get There?